Why do it yourself
when we can do it for you?
Do you have the time
to manage a text
campaign? Really?
Text messaging can be a powerful tool to grow your business. It’s easy to Implement, it’s inexpensive and it’s effective. But it is still just a tool.
Texting capabilities are only part of a bigger marketing picture that requires more than buying a bunch of message units. For example:
Once you have text messaging capabilities, what will you text? What are you trying to achieve?
Unsolicited texting to a mass audience is prohibited by law. So, who will you send messages to?
If you can only send messages to those who invite you, how will you make people aware that you even have something to send?
And if you do find willing participants, how will you convince them to invite you? Do you have something of real value to offer them?
Now that you have text messaging capability, what will you do with it? And how are you going to find the time and resources to manage it?
What about keywords and short codes? For that matter, what are keywords and short codes anyway?
As you can see, there is more to it than simply keying in a message. Mobile Marketing Enterprises does not send you home with a do-it-yourself model airplane and a tube of glue (although we can, if that’s what you really want). Our business is putting all the pieces together for you … and managing them.
Small and large businesses alike rarely have the time and resources to acquire the knowledge, implement the technology, and consistently manage a campaign to get the most out of it. That’s why we want to do it for you.
Sadly, many businesses will spend three and four times the time and money trying to do something that we already have the expertise to do for them … and generate more successful results to boot.
Our business equation is simple. You can invest the time and money to do it yourself … or you can engage us to do it for you at a lower cost and a higher return.
Call us today and we can discuss how we can help you leverage the new mobile society … and leave you to focus on your real core business.
New business
is just a text
message away
SMS campaigns
can generate
customer traffic
and brand loyalty
A text messaging campaign is one of the best options to get started in mobile marketing. Also known as SMS (Short Message Service) campaigns, they are simple, fast and inexpensive. And they remain one of the most effective mobile marketing techniques in the industry.
- Fact: More people send and receive text messages than use the mobile web or any other mobile application besides voice calling.
- Fact: Analysts estimate that more than 10 trillion text messages were sent in 2012.
- Fact: A study by Pew Research Center found that 73 percent of American cell phone owners are texting, and nearly a third actually prefer texting to talking.
- Fact: More than 90% of all text messages are read within three minutes of delivery.
SMS campaigns are a critical component of mobile marketing. The process is simple:
You ask customers and potential customers to text a particular keyword to a specific number (called a short code) to take advantage of special offers. This is called customer “opt-in.”
When you receive the text from your customer, you add him or her to your campaign database and send back a welcome message. You can then send your customer as many special offers as you like, as often as you like.
SMS is a powerful marketing tool that has helped businesses increase brand awareness and customer loyalty around the world.
- SMS marketing has the potential to reach massive numbers of interested buyers simultaneously with even just one simple message.
- SMS campaigns can be broadcast within minutes so they can be extremely current and rapidly influence business decisions. It takes only minutes to set up and send out a message.
- Depending on the value of your message, texting can create positive customer relationships.
- Providing useful information and valuable coupon offers build brand loyalty and repeat business.
- SMS campaigns are easy and inexpensive.
- By advertising your text service on Social Media and in local directories, you will engage new customers.
- Everyone receiving a message has opted in; therefore it is not an inconvenience to get a message from your company.
Like any marketing effort, however, success depends on proper approach and implementation. At Mobile Marketing Enterprises, we focus on building a solid foundation to ensure a successful campaign.
We can help you with your mobile strategy
Focus on getting results
You can't take advantage of mobile marketing unless you know what you want to achieve. We help you focus first on your marketing goals and then bring you the technology and management to accomplish them.
Build a customer database
The key to a successful text messaging campaign is building a database of customers to communicate with. We can show you the most effective ways to grow that database and provide you with the right technology to manage it.
Publicize your campaign
If a tree falls in the forest does it make a sound if no one is around to hear it? Maybe, maybe not. But it's a sure thing that if no one knows about your campaign, no one is going to respond. We know the right ways to make sure your audience knows about your mobile marketing efforts. Remember, they can't join your club if they don't know it's there.
Create offers that really work
Mobile users are discriminating. They want a good reason and real value to allow you into their phones. We can help you devise the right incentives to keep customers responding to your messages, including price offers, contests, games, polls and many other ways for mobile customers to value your communications.
View campaign examples